Creating the complete concept of a healthy desserts brand
Background of the brand
Kiube (from cube in English pronounced in Spanish), is a brand that is all about the right portions of food in order to have a balanced diet and a correct energy balance. Their mission is to show that leading a healthy lifestyle is NOT the same as "going on a diet”, and it doesn’t mean that people need to stop eating desserts. Having this lifestyle is learning how to eat and knowing how to nourish your body.
Check their Instagram
The assignment
Being a niche with so much competition, it was necessary to find a way to stand out. We have created all the creative concept around the brand, from the logo, tone&voice, social media strategy, webssite, emails, digital products such as ebooks. We also have been in charge of the photo&video development
WHERE WE HELPED
1.
Create the complete brand identity.
2.
Create a social media strategy from scratch and build an editorial calendar on a monthly basis.
3.
Create graphic visuals (infographics, reels, photos...)
4.
Supporting in graphic design material (Landing pages, ebooks, Newsletters, ads...)
Logo creative concept
It's all about cubes...
La porción perfecta para tu snack!
Kiube's goal is to create a community of people who want to be happy and feel guilt free by enjoying their desserts in a more natural and healthy way.
Color palette
Designs to use on Social Media
Website
Design and implementation
Photoshooting
